Published on Sep 6, 2011
One of our most controversial shows yet! The Goal is a gripping, fast-paced business novel about overcoming the barriers to making money. You will learn the fundamentals of identifying and solving the problems created by constraints, among other things.
Published on Aug 18, 2011
Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral economics can show us why cautious people make poor decisions.
Published on Jul 30, 2011
We loved this one! Ariely argues that greater understanding of misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation, as well as economic and educational policy.
Published on Jun 12, 2011
Apple's former chief evangelist leads businessfolk down the path to enchantment. The author, a modern-day Dale Carnegie, offers explanations on how to wield the most influence in the digital age.
Published on Jun 10, 2011
We’ve got a new Facebook page and would love it if you would like us! How about it?
Published on Jun 10, 2011
We are so excited to let you know that Cocktail Party Statement has recently been honored with awards! Gold Hermes In May, 2011 it was announced that we won a Gold Hermes (pronounced air-mezzzz) award out of over 4400 entries! Hermes Creative Awards recognizes outstanding work of marketing and communication professionals. Gold Communicator In June,...
Published on May 12, 2011
David Brooks has written an absolutely fascinating book about how we form our emotions and character. In The Social Animal, he makes the recent revolution in neuroscience understandable, and he applies it to those things we have the most trouble knowing how to teach.
Published on Mar 14, 2011
Thomas L. Friedman’s phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In his new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: the economy and the environment.
Published on Feb 15, 2011
Michael Lewis has written from the perspective of a financial insider for more than 20 years. His first book, Liar's Poker, was a warts-and-all account of Wall Street culture in the 1980s, when Lewis worked at the investment bank Salomon Brothers.
Published on Feb 4, 2011
Naisbitt collaborates with his wife and turns his focus to our competitor to the east. Why has China succeeded while many democratically governed states have failed to make economic progress?
Published on Jan 18, 2011
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling.
Published on Jan 4, 2011
Many claim that the 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands with the signature savvy of marketing gurus Al and "media darling" Laura Ries.
