http://cocktailpartystatement.com A podcast where 3 MBAs summarize business books Thu, 10 May 2012 00:39:46 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 2009-2011 info@cocktailpartystatement.com (Palisoul Norris+Conroy) info@cocktailpartystatement.com (Palisoul Norris+Conroy) 1440 http://cocktailpartystatement.com/logo-144x144.jpg http://cocktailpartystatement.com 144 144 Cocktail Party Statement is made up of 3 MBAs who dissect the findings of business books and summarize them so you can make a statement at a cocktail party like a pro. Thousands of business books are published every year - too many for any reader to sift through. CPS has chosen the best of the best - the ones that deliver the biggest payoff for today's busy readers. Find more information online at cocktailpartystatement.com. business, marketing, summary, of, business, books, mba, cliff, notes, management, and, and Palisoul Norris+Conroy Palisoul Norris+Conroy info@cocktailpartystatement.com no no http://cocktailpartystatement.com/2012/05/six-pixels-of-separation/ http://cocktailpartystatement.com/2012/05/six-pixels-of-separation/#comments Wed, 09 May 2012 22:53:47 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=787 http://cocktailpartystatement.com/2012/05/six-pixels-of-separation/feed/ 0 0:21:42 Digital marketing expert Mitch Joel unravels the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consu[...] Digital marketing expert Mitch Joel unravels the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2012/03/words-that-wor/ http://cocktailpartystatement.com/2012/03/words-that-wor/#comments Thu, 01 Mar 2012 21:14:41 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=779 http://cocktailpartystatement.com/2012/03/words-that-wor/feed/ 0 0:21:57 Words That Work by Frank Luntz Listen to the podcast now: Book Summary: In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. Wit[...] Words That Work by Frank Luntz Listen to the podcast now: Book Summary: In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like “The Ten Rules of Successful Communication” and “The 21 Words and Phrases for the 21st Century,” he examines how choosing the right words is essential. Our Cocktail Party Statements: Aaron: The politician’s handbook. Phil: The words you use become you, and you become the words you use. Karin: It’s not what you say, it’s what people hear.   Our Cocktail Party Index: What’s this? Explanation of the CPI.   Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2012/02/steve-jobs/ http://cocktailpartystatement.com/2012/02/steve-jobs/#comments Mon, 06 Feb 2012 20:47:32 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=764 http://cocktailpartystatement.com/2012/02/steve-jobs/feed/ 0 0:20:23 Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues. Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/11/death-by-china/ http://cocktailpartystatement.com/2011/11/death-by-china/#comments Fri, 11 Nov 2011 00:14:06 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=717 http://cocktailpartystatement.com/2011/11/death-by-china/feed/ 0 0:22:28 Death by China challenges the dominant paradigm of a “Chinese Miracle” – the one featuring a modernizing, progressive Chinese state heading toward political reform and driving global economic growth with its new found embrace of capitalism and freed[...] Death by China challenges the dominant paradigm of a “Chinese Miracle” – the one featuring a modernizing, progressive Chinese state heading toward political reform and driving global economic growth with its new found embrace of capitalism and freedom. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/10/no-logo/ http://cocktailpartystatement.com/2011/10/no-logo/#comments Mon, 24 Oct 2011 00:19:34 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=713 http://cocktailpartystatement.com/2011/10/no-logo/feed/ 0 0:22:28 Naomi Klein is a Canadian author and social activist known for her political analyses and criticism of corporate globalization and branding. Naomi Klein is a Canadian author and social activist known for her political analyses and criticism of corporate globalization and branding. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/09/socialnomics/ http://cocktailpartystatement.com/2011/09/socialnomics/#comments Tue, 27 Sep 2011 23:10:05 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=651 http://cocktailpartystatement.com/2011/09/socialnomics/feed/ 0 0:20:07 Social media platforms like Facebook, YouTube, and Twitter are fundamentally changing the way businesses and consumers behave. In Socialnomics, Erik Qualman offers a look at the impact of social media on business to reveal what the future holds and [...] Social media platforms like Facebook, YouTube, and Twitter are fundamentally changing the way businesses and consumers behave. In Socialnomics, Erik Qualman offers a look at the impact of social media on business to reveal what the future holds and how businesses can best take advantage of it. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/09/the-goal/ http://cocktailpartystatement.com/2011/09/the-goal/#comments Wed, 07 Sep 2011 01:12:54 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=618 http://cocktailpartystatement.com/2011/09/the-goal/feed/ 0 0:16:08 One of our most controversial shows yet! The Goal is a gripping, fast-paced business novel about overcoming the barriers to making money. You will learn the fundamentals of identifying and solving the problems created by constraints, among other thi[...] One of our most controversial shows yet! The Goal is a gripping, fast-paced business novel about overcoming the barriers to making money. You will learn the fundamentals of identifying and solving the problems created by constraints, among other things. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/08/the-upside-of-irrationality/ http://cocktailpartystatement.com/2011/08/the-upside-of-irrationality/#comments Thu, 18 Aug 2011 16:51:21 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=614 http://cocktailpartystatement.com/2011/08/the-upside-of-irrationality/feed/ 0 0:16:47 Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral e[...] Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and economics, behavioral economics can show us why cautious people make poor decisions. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/07/predictably-irrational/ http://cocktailpartystatement.com/2011/07/predictably-irrational/#comments Sun, 31 Jul 2011 01:22:13 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=607 http://cocktailpartystatement.com/2011/07/predictably-irrational/feed/ 0 0:22:28 We loved this one! Ariely argues that greater understanding of misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation, as well as econ[...] We loved this one! Ariely argues that greater understanding of misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation, as well as economic and educational policy. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/06/enchantment/ http://cocktailpartystatement.com/2011/06/enchantment/#comments Sun, 12 Jun 2011 22:24:27 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=535 http://cocktailpartystatement.com/2011/06/enchantment/feed/ 0 http://cocktailpartystatement.com/2011/06/show-a-little-like/ http://cocktailpartystatement.com/2011/06/show-a-little-like/#comments Sat, 11 Jun 2011 02:33:43 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=528 http://cocktailpartystatement.com/2011/06/show-a-little-like/feed/ 0 http://cocktailpartystatement.com/2011/06/weve-won-awards/ http://cocktailpartystatement.com/2011/06/weve-won-awards/#comments Sat, 11 Jun 2011 02:29:19 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=524 http://cocktailpartystatement.com/2011/06/weve-won-awards/feed/ 0 http://cocktailpartystatement.com/2011/05/the-social-animal/ http://cocktailpartystatement.com/2011/05/the-social-animal/#comments Thu, 12 May 2011 07:02:57 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=387 http://cocktailpartystatement.com/2011/05/the-social-animal/feed/ 4 0:22:22 David Brooks has written an absolutely fascinating book about how we form our emotions and character. In The Social Animal, he makes the recent revolution in neuroscience understandable, and he applies it to those things we have the most trouble kno[...] David Brooks has written an absolutely fascinating book about how we form our emotions and character. In The Social Animal, he makes the recent revolution in neuroscience understandable, and he applies it to those things we have the most trouble knowing how to teach. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/03/hot-flat-crowded/ http://cocktailpartystatement.com/2011/03/hot-flat-crowded/#comments Tue, 15 Mar 2011 02:29:39 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=339 http://cocktailpartystatement.com/2011/03/hot-flat-crowded/feed/ 0 0:31:27 Thomas L. Friedman’s phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In his new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: the ec[...] Thomas L. Friedman’s phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In his new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: the economy and the environment. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/02/the-big-short/ http://cocktailpartystatement.com/2011/02/the-big-short/#comments Wed, 16 Feb 2011 01:56:45 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=333 http://cocktailpartystatement.com/2011/02/the-big-short/feed/ 0 0:19:56 Michael Lewis has written from the perspective of a financial insider for more than 20 years. His first book, Liar's Poker, was a warts-and-all account of Wall Street culture in the 1980s, when Lewis worked at the investment bank Salomon Brothers. Michael Lewis has written from the perspective of a financial insider for more than 20 years. His first book, Liar's Poker, was a warts-and-all account of Wall Street culture in the 1980s, when Lewis worked at the investment bank Salomon Brothers. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/02/chinas-megatrend/ http://cocktailpartystatement.com/2011/02/chinas-megatrend/#comments Fri, 04 Feb 2011 08:34:17 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=363 http://cocktailpartystatement.com/2011/02/chinas-megatrend/feed/ 2 0:23:53 Naisbitt collaborates with his wife and turns his focus to our competitor to the east. Why has China succeeded while many democratically governed states have failed to make economic progress? Naisbitt collaborates with his wife and turns his focus to our competitor to the east. Why has China succeeded while many democratically governed states have failed to make economic progress? Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/01/blink/ http://cocktailpartystatement.com/2011/01/blink/#comments Tue, 18 Jan 2011 18:09:36 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=322 http://cocktailpartystatement.com/2011/01/blink/feed/ 0 0:24:53 Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid s[...] Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2011/01/22-immutable-laws-of-branding/ http://cocktailpartystatement.com/2011/01/22-immutable-laws-of-branding/#comments Tue, 04 Jan 2011 17:54:07 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=318 http://cocktailpartystatement.com/2011/01/22-immutable-laws-of-branding/feed/ 0 0:23:22 Many claim that the 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands with the signature savvy of marketing gurus Al and "media darling" Laura Ries. Many claim that the 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands with the signature savvy of marketing gurus Al and "media darling" Laura Ries. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/11/fortune-at-the-bottom-of-the-pyramid/ http://cocktailpartystatement.com/2010/11/fortune-at-the-bottom-of-the-pyramid/#comments Mon, 29 Nov 2010 03:40:56 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=312 http://cocktailpartystatement.com/2010/11/fortune-at-the-bottom-of-the-pyramid/feed/ 0 0:25:21 Fortune at the Bottom of the Pyramid by C K Prahlad Listen to the podcast now: Book Summary: Five years ago, C.K. Prahalad’s The Fortune at the Bottom of the Pyramid showed companies how they could reignite profits and growth by serving the world[...] Fortune at the Bottom of the Pyramid by C K Prahlad Listen to the podcast now: Book Summary: Five years ago, C.K. Prahalad’s The Fortune at the Bottom of the Pyramid showed companies how they could reignite profits and growth by serving the world’s five billion poorest people. Hundreds of firms have successfully taken that path–building large, profitable businesses that are reducing poverty and eliminating human misery at the same time. Now, Prahalad has updated his extraordinary book to reflect the lessons of the past five years: business-building strategies, techniques, and innovations proven to work in emerging markets. The fortune at the bottom of the pyramid: doing well by doing good or doing good by doing well! Our Cocktail Party Statements: Aaron:  Innovation & entrepreneurship Karin: Fighting poverty with profits Phil: Solution is not traditional aid but entrepreneurship Our Cocktail Party Index: What’s this? Explanation of the CPI. Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/11/blue-ocean-strategy/ http://cocktailpartystatement.com/2010/11/blue-ocean-strategy/#comments Mon, 15 Nov 2010 19:22:26 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=295 http://cocktailpartystatement.com/2010/11/blue-ocean-strategy/feed/ 1 0:22:16 Blue Ocean Strategy by Chan Kim & Renee Mauborgne Listen to the podcast now: Book Summary: Kim and Mauborgne’s blue ocean metaphor elegantly summarizes their vision of the kind of expanding, competitor-free markets that innovative compa[...] Blue Ocean Strategy by Chan Kim & Renee Mauborgne Listen to the podcast now: Book Summary: Kim and Mauborgne’s blue ocean metaphor elegantly summarizes their vision of the kind of expanding, competitor-free markets that innovative companies can navigate. Unlike “red oceans,” which are well explored and crowded with competitors, “blue oceans” represent “untapped market space” and the “opportunity for highly profitable growth.”. They present the tools and frameworks they’ve developed specifically for the task of analyzing blue oceans. Our Cocktail Party Statements: Aaron: True strategy is not about engaging in a bloody competition but creating a new customer in uncharted territory Karin: Be different Phil: Avoid conflict at all costs Our Cocktail Party Index: What’s this? Explanation of the CPI. Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/10/empowered/ http://cocktailpartystatement.com/2010/10/empowered/#comments Sun, 31 Oct 2010 20:22:12 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=291 http://cocktailpartystatement.com/2010/10/empowered/feed/ 1 0:26:42 Empowered by Josh Bernoff Listen to the podcast now: Book Summary: Empowered – explains how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at Best Buy, who built an army of 2,5[...] Empowered by Josh Bernoff Listen to the podcast now: Book Summary: Empowered – explains how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at Best Buy, who built an army of 2,500 tweeting employees to reach out to customers online. Or Ross Inglis, who tapped into Internet computing resources to open an entirely new customer channel for Thomson Reuters. Or John Stadick, who equipped 600 sales staff with iPhones and boosted profits at his construction rental company. Key Points/Chapters: Our Cocktail Party Statements: Aaron: Karin: Unleash your employees to empower your fans Phil: Opinions, like assholes, everybody’s got one Our Cocktail Party Index: What’s this? Explanation of the CPI. Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/09/why-we-buy/ http://cocktailpartystatement.com/2010/09/why-we-buy/#comments Tue, 28 Sep 2010 04:16:30 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=270 http://cocktailpartystatement.com/2010/09/why-we-buy/feed/ 1 0:26:48 Why We Buy by Paco Underhill Listen to the podcast now: Book Summary: Why We Buy – Revolutionary retail guru Paco Underhill provides a witty bestselling book on our ever-evolving consumer culture — full of fresh observations and impor[...] Why We Buy by Paco Underhill Listen to the podcast now: Book Summary: Why We Buy – Revolutionary retail guru Paco Underhill provides a witty bestselling book on our ever-evolving consumer culture — full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world’s emerging markets. New! Watch the video of our show: Key Points/Chapters: Our Cocktail Party Statements: Aaron: Karin: Phil: Our Cocktail Party Index: What’s this? Explanation of the CPI. Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/09/freakonomics/ http://cocktailpartystatement.com/2010/09/freakonomics/#comments Tue, 21 Sep 2010 16:43:35 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=260 http://cocktailpartystatement.com/2010/09/freakonomics/feed/ 3 0:33:21 Freakonomics argues that many apparent mysteries of everyday life don't need to be so mysterious: they could be illuminated and made even more fascinating by asking the right questions and drawing connections. Freakonomics argues that many apparent mysteries of everyday life don't need to be so mysterious: they could be illuminated and made even more fascinating by asking the right questions and drawing connections. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/09/duct-tape-marketing/ http://cocktailpartystatement.com/2010/09/duct-tape-marketing/#comments Fri, 03 Sep 2010 17:15:02 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=249 http://cocktailpartystatement.com/2010/09/duct-tape-marketing/feed/ 0 0:18:37 Duct Tape Marketing by John Jantsch Listen to the podcast now: Show Notes: Description from Amazon.com: Duct Tape Marketing is the small business marketing road map – A collection of proven tools and tactics woven together in a step-by-step [...] Duct Tape Marketing by John Jantsch Listen to the podcast now: Show Notes: Description from Amazon.com: Duct Tape Marketing is the small business marketing road map – A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses. Key Points/Chapters: Our Cocktail Party Statements: Aaron: Have a great product, know and reach your audience and track your success Karin: Actionable marketing for small businesses. Phil: Simple marketing for simple people. Share and Enjoy: Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/04/the-brand-gap/ http://cocktailpartystatement.com/2010/04/the-brand-gap/#comments Fri, 02 Apr 2010 22:42:16 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=182 http://cocktailpartystatement.com/2010/04/the-brand-gap/feed/ 5 0:34:23 The Brand Gap provides an excellent resource of how to gap the distance between the creative and the analytical and prove the value and necessity of developing and fostering a brand. Neumeier reminds us that the ultimate moment of truth for all bran[...] The Brand Gap provides an excellent resource of how to gap the distance between the creative and the analytical and prove the value and necessity of developing and fostering a brand. Neumeier reminds us that the ultimate moment of truth for all brands is the customer experience. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/04/imran/ http://cocktailpartystatement.com/2010/04/imran/#comments Fri, 02 Apr 2010 00:29:41 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=207 http://cocktailpartystatement.com/2010/04/imran/feed/ 1 0:27:59 Our 10th episode with an interview with Professor Imran Currim. In our brief conversation we talked about the world of marketing, how things have changed, projects that he is currently working on and more. This was a very special episode - don't mis[...] Our 10th episode with an interview with Professor Imran Currim. In our brief conversation we talked about the world of marketing, how things have changed, projects that he is currently working on and more. This was a very special episode - don't miss it! Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/03/outliers/ http://cocktailpartystatement.com/2010/03/outliers/#comments Sun, 28 Mar 2010 21:48:06 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=176 http://cocktailpartystatement.com/2010/03/outliers/feed/ 38 0:32:11 Why do some people succeed while so many more never reach their potential? Examining the lives of outliers from Mozart to Bill Gates, he discusses how successful people rise on a tide of advantages including a lot of plain luck. Why do some people succeed while so many more never reach their potential? Examining the lives of outliers from Mozart to Bill Gates, he discusses how successful people rise on a tide of advantages including a lot of plain luck. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/03/173/ http://cocktailpartystatement.com/2010/03/173/#comments Tue, 23 Mar 2010 21:25:43 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=173 http://cocktailpartystatement.com/2010/03/173/feed/ 14 0:31:06 Cocktail Party Statement talks about Linchpin by Seth Godin in this episode. A linchpin, as Seth describes it, is somebody in an organization who is indispensable, who cannot be replaced—her role is just far too unique and valuable. Cocktail Party Statement talks about Linchpin by Seth Godin in this episode. A linchpin, as Seth describes it, is somebody in an organization who is indispensable, who cannot be replaced—her role is just far too unique and valuable. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/03/the-black-swan/ http://cocktailpartystatement.com/2010/03/the-black-swan/#comments Wed, 17 Mar 2010 02:52:34 +0000 Cocktail Party Statement http://cocktailpartystatement.com/?p=158 http://cocktailpartystatement.com/2010/03/the-black-swan/feed/ 6 0:33:32 The Black Swan is a different look at business. It talks about predicting the future. Forecasting is not just at the heart of Wall Street, but it’s something each of us does every time we make an insurance payment or strap on a seat belt. The Black Swan is a different look at business. It talks about predicting the future. Forecasting is not just at the heart of Wall Street, but it’s something each of us does every time we make an insurance payment or strap on a seat belt. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2010/02/good-to-great/ http://cocktailpartystatement.com/2010/02/good-to-great/#comments Tue, 09 Feb 2010 02:36:40 +0000 Cocktail Party Statement http://mi3marketing.com/cps/?p=84 http://cocktailpartystatement.com/2010/02/good-to-great/feed/ 1 1:06:12 In this unique episode, the team take on TWO business books by the same author, Jim Collins. Good to Great and How the Mighty Fall (the update, which considers the recent downfall of some of the "great" companies). In this unique episode, the team take on TWO business books by the same author, Jim Collins. Good to Great and How the Mighty Fall (the update, which considers the recent downfall of some of the "great" companies). Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2009/11/tipping-point/ http://cocktailpartystatement.com/2009/11/tipping-point/#comments Tue, 24 Nov 2009 06:41:26 +0000 Cocktail Party Statement http://mi3marketing.com/cps/?p=10 http://cocktailpartystatement.com/2009/11/tipping-point/feed/ 1 0:59:53 This Cocktail Party Statement, the marketing trio take on Malcom Gladwell's best seller on how little things can make a big difference, The Tipping Point. This Cocktail Party Statement, the marketing trio take on Malcom Gladwell's best seller on how little things can make a big difference, The Tipping Point. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2009/11/groundswell/ http://cocktailpartystatement.com/2009/11/groundswell/#comments Wed, 04 Nov 2009 06:40:57 +0000 Cocktail Party Statement http://mi3marketing.com/cps/?p=8 http://cocktailpartystatement.com/2009/11/groundswell/feed/ 1 0:31:09 The Groundswell is one of the most influential books regarding marketing in the world of web 2.0. The Groundswell offers tremendous insight into the "why to" with a focus on relationships instead of the technologies. The Groundswell is one of the most influential books regarding marketing in the world of web 2.0. The Groundswell offers tremendous insight into the "why to" with a focus on relationships instead of the technologies. Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2009/10/tribes/ http://cocktailpartystatement.com/2009/10/tribes/#comments Thu, 29 Oct 2009 06:40:23 +0000 Cocktail Party Statement http://mi3marketing.com/cps/?p=6 http://cocktailpartystatement.com/2009/10/tribes/feed/ 1 0:33:21 This episode's book is Tribes by Seth Godin which argues that smart innovators find or assemble a movement of similarly minded individuals and get the tribe excited by a new product, service or message, This episode's book is Tribes by Seth Godin which argues that smart innovators find or assemble a movement of similarly minded individuals and get the tribe excited by a new product, service or message, Palisoul Norris+Conroy no no http://cocktailpartystatement.com/2009/10/trust-agents/ http://cocktailpartystatement.com/2009/10/trust-agents/#comments Thu, 15 Oct 2009 06:38:54 +0000 Cocktail Party Statement http://mi3marketing.com/cps/?p=4 http://cocktailpartystatement.com/2009/10/trust-agents/feed/ 0 0:30:29 This inagural episode's book is Trust Agents by Chris Brogan. This book talks about what's going on in all of the social media and how to be positioned in the right places and use all the social media tools to get you to where you want to be. This inagural episode's book is Trust Agents by Chris Brogan. This book talks about what's going on in all of the social media and how to be positioned in the right places and use all the social media tools to get you to where you want to be. Palisoul Norris+Conroy no no