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Predictably Irrational

We loved this one! Ariely argues that greater understanding of misunderstood forces (emotions, relativity and social norms) that influence our economic behavior brings a variety of opportunities for reexamining individual motivation, as well as economic and educational policy.

We’ve Won Awards!

We are so excited to let you know that Cocktail Party Statement has recently been honored with awards! Gold Hermes In May, 2011 it was announced that we won a Gold Hermes (pronounced air-mezzzz) award out of over 4400 entries! Hermes Creative Awards recognizes outstanding work of marketing and communication professionals. Gold Communicator In June, […]

Hot, Flat & Crowded

Thomas L. Friedman’s phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In his new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: the economy and the environment.

The Big Short

Michael Lewis has written from the perspective of a financial insider for more than 20 years. His first book, Liar’s Poker, was a warts-and-all account of Wall Street culture in the 1980s, when Lewis worked at the investment bank Salomon Brothers.

China’s Megatrends

Naisbitt collaborates with his wife and turns his focus to our competitor to the east. Why has China succeeded while many democratically governed states have failed to make economic progress?

Blink

Blink is about the first two seconds of looking–the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling.

22 Immutable Laws of Branding

Many claim that the 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands with the signature savvy of marketing gurus Al and “media darling” Laura Ries.

Fortune at the Bottom of the Pyramid

Fortune at the Bottom of the Pyramid by C K Prahlad Listen to the podcast now:

Book Summary: Five years ago, C.K. Prahalad’s The Fortune at the Bottom of the Pyramid showed companies how they could reignite profits and growth by serving the world’s five billion poorest people. Hundreds of firms have successfully taken […]

Blue Ocean Strategy

Blue Ocean Strategy by Chan Kim & Renee Mauborgne _____________________________________________________________ Listen to the podcast now: .

_____________________________________________________________ Book Summary: Kim and Mauborgne’s blue ocean metaphor elegantly summarizes their vision of the kind of expanding, competitor-free markets that innovative companies can navigate.

Empowered

Empowered by Josh Bernoff Listen to the podcast now:

Book Summary: Empowered – explains how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at Best Buy, who built an army of 2,500 tweeting employees to reach out to customers online. Or Ross Inglis, who

Why We Buy

Why We Buy by Paco Underhill Listen to the podcast now:

Book Summary: Why We Buy – Revolutionary retail guru Paco Underhill provides a witty bestselling book on our ever-evolving consumer culture — full of fresh observations and

Freakonomics Transcribed

Karin: Welcome to the Cocktail Party Statement, where three MBAs summarize a business book and dissect the findings so you can make a statement at a cocktail party and sound like a pro. My name is Karin.   Aaron: I’m Aaron.   Phil: And I am Phil.   Karin: And today we are talking about […]